ASBIS OPENS FIRST SHOWROOM WITH APPLE AUTHORIZED RESELLER STATUS IN MOLDOVA

ASBISc Enterprises Plc (WSE: ASB), a leading Value Add Distributor, developer, and provider of ICT, IoT products, Robotic solutions, and services to the markets of Europe, the Middle East, and Africa (EMEA), opened in the capital of Moldova - Chisinau, the first iSpace store in this country, which will have the status of Apple Authorized Reseller. This proves the case of ASBIS investing heavily in Moldova making it an important market for the region and for its retail strategy. 

ASBIS is the official distributor of Apple products in 11 countries of former Commonwealth of Independent States. Including the newly opened iSpace store, the Group currently operates 28 stores across all territories for which acts as an authorized distributor for Apple products. 

The new iSpace is located in the historical center of the capital of Moldova and the country's largest city - Chisinau. The city has a population of nearly 700,000 inhabitants and it is the most economically developed city in Moldova. 

The newly opened iSpace salon is located on the main street in a historic, restored building. The seat of the government, the embassies of many countries and the headquarters of international organizations such as UNICEF and UNDP are nearby. In addition, it is also a tourist route with prestigious, but also regional restaurants and shops.

iSpace has an area of 128 m² and is also designed as an Apple showroom. Here you will not only be able to buy original Apple products, learn about the functionality of individual products, but also replace or repair damaged equipment. In addition, in addition to Apple products, it will sell products of other brands, such as e.g.: B&O, Logitech Belkin and other premium brands. 

The opening of iSpace in Chisinau met with great interest from the city's inhabitants, who flocked to the showroom during the opening. 

Serhei Kostevitch, CEO and Chairman of ASBIS Group,commented: “Moldova is one of the countries where we have not been very active so far, but we believe it has potential. Breezy is already operating in this country, so opening the store was a natural step in the development of our operations in Moldova. The salon itself is located in the very  beautiful, prestigious historical center of Chisinau, so we count not only on local customers, but also on visitors. We have also decided that other brands will be available in the salon, such as B&O, which have the potential to attract more customers and add more value to our salon.” 

For additional information, please contact:  

Iwona Mojsiuszko
8Sense Public Relations
Tel. +48 502 344 992
E-mail iwona.mojsiuszko@8sensepr.pl

^{About ASBISc Enterprises Plc} 

^{ASBIS Group is a leading Value Add Distributor, developer and provider of ICT, IoT products, solutions, and services to the markets of Europe, the Middle East, and Africa (EMEA) with local operations in Central and Eastern Europe, the Baltic republics, the former Soviet Union, the Middle East and North Africa.} 

<sup>The business of ASBIS is based on three pillars:
1. Distribution of hardware and software for Client Computing and Data Centers, consumer electronics thru:
    a.   Retail chains and e-tailers
    b.   Resellers to small and medium business
    c.   Large enterprises.
2. Full stack in creation of world class products. From scientific research and development to design and engineering, firmware and software, production and marketing of IT and IoT products and solutions via own brands:
    a.      Aeno (small home appliances).
    b.     Canyon (smart watches, power banks, accessories for computers and mobile devices)
    c.     Cron Robotics (building own solutions in the robotics segment, including cobots).
    d.     Lorgar (accessories for gaming and streaming)
    e.     Perenio (IoT platform, IoT routers, applications and peripherals for smart office/ home, smart health).
    f.     Prestigio (smart devices and accessories, innovative solutions for business and education, etc.)
    d.     Prestigio Solutions (innovative technological solutions for business and education)
3.     Complex solutions sales projects to large enterprises via extensive networks of System Integrators and Value Add Resellers.</sup> 

^{ASBIS was founded in 1990 in Belarus, since 1995 operates from Cyprus. Company has 2 main distribution centers in the world located in the Czech Republic and the United Arab Emirates and 2 regional distribution centers (Georgia, South Africa), subsidiaries in 28 countries, more than 2,200 employees and about, 20 000 active customers in 60 countries worldwide. In 2022, the Group delivered sales of close to USD 2.7 billion.}

^{The Company’s stock has been listed on the Warsaw Stock Exchange since October 2007 under the ticker symbol “ASB” (ASBIS).} 

^{For more news and information visit: www.asbis.com}